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“We simply must be cost effective for you” -Joe Rohan VP
No Long-Term Contract Required! -Unlike Many other Firms we Do Not work with an annual contract.
You can cancel at any time!* *Standard Policy is (2) Two Weeks Notice
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“Show-Me Program”
Getting Started– InsuranceMarketingPros “Show-Me” Program
We hope that Outsourced Marketing will become a part of your marketing program long-term. We understand that we need to show you how we get results. To this end, we offer a Show-Me Program
• An initial agreement for 15-20 hours per week telemarketing time
• A "one price covers all" fee schedule, with the hourly rate that corresponds to the
particular requirements of your project
• A cancellation clause that allows you to stop the project with two week’s
notification
• A full range of IC services as needed to make your project a success
• Easy renewal, for the program that best fits your overall marketing plan
Project Services
Custom campaigns may include the following elements under the hourly fee, depending on specific circumstances:
• Consultation with an account executive and our team, on project goals, targeting, databases, etc.
• Purchase of the best prospect list for the target market, if you do not provide one• Development of a calling script and briefing sheets for the marketers
• Custom software set-up of prospect database(s) needed for the project
• Outbound telemarketing for a defined period, with all telephone charges and personnel costs included in the contract flat rate
• Setting appointments for your business development or sales people at times that fit their schedules
• Generation of leads/requests for information, and follow-up calling
• Generation of summary sheets with detailed information on all appointments and leads; sent via by e-mail, fax, or mail
• Mailing confirmations to all appointments, on your letterhead. Optionally, handle information request fulfillment with your marketing materials
• Your Campaign Management Web Portal with Email and Wireless Capabilities
(Click Here: More info on Web Mgmt...)
As your Outsourced Marketing Partner –All of our services are aimed at one very specific goal
–Maximizing the Productivity and Success of Your Sales Force. |
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Investing Our Time
to Do It Right!
We take the time to Learn & Communicate your organization's:
o Reputation & Strengths
o Unique Capabilities
o Key Clients in Verticals |
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Starter Program Check List
A number of key points need be “checked” off before Innovative Concepts hits the phones on your project. You may have some, even many of them clearly in mind. Or you may choose to work them out in consultation with us. However done, one fact is clear from our long marketing experience –the better the work up-front, the better the results.
o Setting Program Objectives
o Defining success
o Careful Targeting
o Selection a Database
o Orientation and Scripting
o Communication (designate contacts, roles, responsibilities) |
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